Press

read more
Tru Earth CEO Brad Liski Joins Whole Foods CEO at Concordia Summit to Champion Sustainability Through Innovation
New York City, New York — September 24th, 2024 — Tru Earth, a multi-national, certified B Corporation, proudly announced that CEO Brad Liski participated in a high-profile panel at the 2025 Concordia Annual Summit — the premier gathering of heads of state, corporate executives, and nonprofit leaders focused on forging public-private partnerships to drive meaningful change. In the session titled “Leading Through Disruption: How...

read more
Tru Earth Announces Nationwide Launch in Walmart Canada Stores This August
Vancouver, BC – August 5th, 2024 – Tru Earth™, innovator of the laundry sheet, announces the nationwide launch of its patented Eco-Strips™ in Walmart Canada stores. Starting August 2024, Tru Earth’s best-selling laundry detergent and other sustainable essentials will be available on shelves in Walmart stores coast to coast. This new partnership brings one of Canada’s fastest-growing startups to one of the country’s largest retailers—making it...

read more
The Stain Stops Here: Tru Earth Launches Game-Changing Stain Remover Stick
Midland, Michigan - July 12th, 2024, Say goodbye to plastic waste and harsh chemicals – and hello to the magic of the Tru Earth Stain Remover Stick. Tru Earth™, a multi-national & certified B Corp, unveiled its latest innovation to tackle tough stains.

read more
Tru Earth Increases Commitment to Fighting Plastic Pollution through Partnership with CleanHub
Vancouver, British Columbia, July 1st, 2024 – Tru Earth, a B Corp certified, multi-national household cleaning products organization focused on eliminating single-use plastic in the home, today announced a collaboration with CleanHub. The partnership will enable Tru Earth to dedicate a portion of its laundry eco-strip® sales to recover an additional 33,000 pounds of plastic waste throughout the month of July.

read more
Tru Earth Reports High Growth Year with New Retail Locations and First European Office
Announces more than 7,400 new U.S. retailers and expansion into the Netherlands WASHINGTON, DC, June 3rd, 2024 -- Tru Earth, a multi-national, certified B Corporation, is celebrating its highest growth year ever, recording a 160% increase in revenue over its previous fiscal year. Additionally, the award-winning brand, founded just five years ago, also reported that it had reached a milestone of selling $100 million of...

read more
Tru Earth Receives Silver Halo Award for their Global Corporate Giving Program
Palm Springs, CA – May 16, 2024 – Tru Earth™ has been awarded the Silver Halo Award in the Best Climate Change or Conservation Initiative category by Engage for Good. The recognition celebrates Tru Earth’s transformative Corporate Tru Giving Program, a global initiative that has combined environmental sustainability with humanitarian support. Since launching the program, Tru Earth has donated 35,824,529 laundry eco-strips® to over 1,000...